Top 5 Travel and Local Apps Performance in Mexico Q2 2023

In the second quarter of 2023, the top 5 travel and local apps in Mexico demonstrated diverse trends in weekly downloads and active users. Below, we delve into the performance of each app, based on Sensor Tower data. For more insights, visit Sensor Tower.

Booking.com: Hotels & Travel experienced significant fluctuations in weekly downloads, peaking at approximately 79K in late May. However, by the end of June, downloads had dipped to around 31K. The app maintained a relatively stable number of weekly active users, staying mostly within the 440K to 480K range.

Aeromexico saw a remarkable surge in weekly downloads, with a high of nearly 70K in mid-May, before tapering off to about 47K by the end of June. Weekly active users mirrored this trend, climbing to a peak of approximately 149K in mid-June and then slightly declining to around 128K by late June.

Airbnb had a notable increase in weekly downloads, reaching up to 63K in early June. Active users maintained a steady range, fluctuating between 330K and 380K throughout the quarter.

Volaris saw a dramatic rise in weekly downloads, peaking at around 61K in late April. Downloads then settled to approximately 34K by the end of June. Active users showed a similar trend, peaking at about 134K in late April and then decreasing to around 94K by the end of June.

Lastly, Viva Aerobus exhibited a steady increase in weekly downloads, reaching approximately 53K in late May. Active users also showed growth, peaking at around 148K in late May before slightly declining to about 132K by the end of June.

These trends highlight the dynamic nature of the travel and local app market in Mexico. For more detailed insights and data, visit Sensor Tower.